Simonton News

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  • Simonton Windows Offers Contractors Exclusive Color Courses to Build Business

    November 15 2012

    COLUMBUS, OHIO – Simonton Windows, one of the nation’s leading manufacturers of vinyl windows and patio doors, has partnered with national color expert Kate Smith, CMG of Sensational Color, to offer a comprehensive color certification program for contractors. The free eight-course program allows builders and remodelers to earn a Color Certification designation from Sensational Color that can help them grow their business.

    Similar courses available from Smith on her Sensational Color website carry fees of at least $1,500 per course. Builders and contractors who take the courses for free through Simonton University are receiving courseware valued at approximately $12,000 at no cost.

    Offered exclusively through Simonton University, members of Simonton ProNetwork™ program can register to take four “Color Core Training” courses followed by four additional “Color for Home Exteriors” courses. The online courses are available at http://learn.simonton.com in the Technical School section of Simonton University. The first three courses are now available online and include “Understanding Color,” “Color Theorist” and “Color Psychology, Symbolism and Meaning.”

    "I’ve developed this Sensational Color Certification Program exclusively for Simonton Windows so that ProNetwork members visiting the Simonton University site can equip themselves with a widespread understanding of the importance color plays in the building and remodeling industry,” says Smith, owner and chief color maven of Sensational Color. “Once a contractor completes the eight courses, they can promote themselves as achieving their Color Certification by using the CfYH (Color for Your Home) appellation after their name and may include the Sensational Color logo in their marketing materials.”

    All eight courses will be posted on the Simonton University site by the end of 2012.

    “Color plays a critical role for contractors as they work with clients on residential and commercial projects,” says Smith. “These online courses provide both scientific and psychological understanding of the importance color plays in design. ProNetwork members participating in this program have the unique opportunity to take color courses that build on each other so that they can accurately incorporate colors into their projects, share the influence of colors with their clients and build their business.”

    Simonton ProNetwork is a comprehensive contractor program that provides building industry professionals with the tools they need to grow their businesses. The free membership program includes in-depth, exclusive training and business-building courses along with customizable marketing and sales materials. Contractors must be members of ProNetwork to participate in the Color Certification courses.

    About Simonton University

    An integral part of the Simonton ProNetwork, Simonton University consists of four “colleges” designed for contractors, ProNetwork™ members, architects, builders, distributors and interior designers. The four programs include:

    The College of Windows and Doors – focusing on product knowledge and new product launches;

    The Business School – highlighting business fundamentals in sales, marketing, accounting and e-business;

    The Technical College – home of the Simonton Preferred Installer training programs, along with code and regulatory training;

    The Architectural School – including product specifications and links to product drawings, certified AIA courses, white papers on green building, and sustainability programs.

    Courses throughout the no-cost Simonton University have been created by a variety of industry experts, including:

    Victoria Downing with Remodelers Advantage who has developed the courses of “Keeping Leads Hot” and “How to Hire, Train and Keep Employees.”

    Rick Davis with Building Leaders Inc. who has developed a “Creating a Winning Customer Experience” series along with tips for enhancing in-home selling experiences.

    Diane Gibson, a certified QuickBooks instructor who has developed courses on how to set up a job costing system and controlling labor costs.

    John Wagner, a nationally-recognized green building consultant, who has developed an AIA-approved online course on sustainability.

    Kate Smith, with Sensational Color, who has developed color psychology, symbolism and meaning courses.

    “Contractors receive quick and easy access to Simonton University courses once they sign up as a ProNetwork member,” says Rebecca Taylor, national training coordinator for Simonton Windows. “After that time they can select any course that interests them in order to build up their personal and business skills.

    “Right now there’s a wealth of top-quality information available at Simonton University for anyone who registers and logs on. There are dozens of courses plus downloadable white papers and other resources at contractor’s fingertips.”

    The free Simonton University programs are available 24/7 at http://learn.simonton.com.  Some courses are restricted for Simonton ProNetwork members only, and ProNetwork members gain points for each course completed. Accumulated points can be used for redemption of items available through ProNetwork, the company’s comprehensive business-building program for builders, remodelers, contractors and dealers.

    ProNetwork members can easily earn points in the program by purchasing Simonton windows and doors, completing training courses and more. The points are redeemable for sales, marketing and lead generation tools, Simonton-branded items and advanced training opportunities. For additional information on the ProNetwork program, visit www.pronetwork.com.


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